Our Story
Wasatch Parking Solutions
With a deep understanding of the intricacies involved in managing parking operations, our team is adept at optimizing parking solutions to meet the unique needs of each community.
Additionally, our expertise in customer service ensures that we prioritize the satisfaction and convenience of all users, while our proficiency in Information Technology security guarantees that all data transmitted is handled securely and efficiently. This well-rounded skill set enables us to deliver comprehensive and reliable parking management services that exceed expectations.
What Drives Us
Our Mission & Values
Our Mission
Our mission is to remain true to our values, our community, and ourselves. This commitment requires hard work, unwavering dedication, and a shared belief in the importance of integrity and excellence in all that we do.
We strive to create parking systems that benefit all stakeholders: property owners gain better operational control and revenue optimization, while visitors enjoy more convenient and stress-free parking experiences.
Our Core Values
- Innovation: Constantly seeking new technologies and approaches to improve parking management.
- Integrity: Operating with honesty, transparency, and fairness in all our business practices.
- Responsiveness: Attentively addressing client needs and adapting quickly to changing requirements.
- Sustainability: Implementing environmentally responsible practices in our operations and recommendations.
- Community Focus: Understanding the unique needs of each community we serve and tailoring solutions accordingly.
Meet Our Team
The People Behind Wasatch Parking
April Iverson
CEO
Her career has been centered around management and leadership, where she has honed a remarkable ability to problem-solve and streamline processes for maximum efficiency. Whether working with clients to understand their needs or driving change within her team, April has a natural talent for identifying opportunities to improve and innovate.
April leads with integrity and dedication, fostering a culture of hard work and commitment. Her passion for doing things the right way ripples through her team, inspiring those around her to follow her example. As CEO, April is deeply involved in every aspect of Wasatch Parking, overseeing operations from the initial client contact to boots on the ground, ensuring that the company operates smoothly both in the field and behind the scenes.
Jose Flores
CISSP
His hunger for adventure led him to pursue a background in the culinary arts, where he honed his skills in crafting flavorful experiences. Over time, his curiosity expanded beyond the kitchen, guiding him into the world of cybersecurity.
With a dedication to problem-solving and protecting digital landscapes, he transitioned into the cybersecurity field, assisting clients such as Teleperformance, American Express Travel, and Intermountain Healthcare. Now, he applies the same precision and attention to detail that he once used in the cybersecurity world to the parking infrastructure industry.
As President of Wasatch Parking, he is actively engaged in all aspects of the business, ensuring seamless operations and innovative solutions for clients. From identifying and implementing the optimal technology to addressing complex challenges and overseeing the integration of advanced parking systems with on-the-ground operations, he takes a hands-on approach to leadership. His commitment to excellence and problem-solving drives Wasatch Parking forward, combining innovation with operational efficiency to deliver best-in-class service and tailored solutions. Whether crafting a gourmet dish, fortifying cyber defenses, or parking cars, he thrives on blending expertise with innovation.
Ready to Improve Your Parking Situation?
Contact us today to discuss how our services can benefit your parking operations and improve your bottom line.